Resume

EDUCATION
Bachelor of Business Administration
Wichita State University, Wichita, KS
Major: Business Administration
Minor: Marketing and Management

WORK EXPERIENCE
Marketing Specialist, Talent Acquisition, Ascension Living, Wichita, KS
June 2019 – Present

  • Primarily focuses on creating recruitment marketing strategies for nearly 60 senior living communities in 13 states
  • Works closely with national social media team to create marketing calendar at the local level for each community
  • Coordinates hiring events for recruiters (creation of promotional materials, email marketing and more)

Marketing Coordinator, Mylo, a Lockton Company, Kansas City, MO
October 2017 – May 2019

  • Executes integrated marketing campaigns, product launches and client onboarding
  • Manages over eight partnerships; includes spearheading all marketing strategy and execution
  • Creates co-branded partner websites and content
  • Assists with social media management and content creation
  • Monitors and reports on marketing metrics and sales KPIs

Marketing Coordinator, Prime Capital Investment Advisors, Overland Park, KS
September 2016 – October 2017

  • Spearheaded all marketing initiatives for the firm and 100+ financial advisors
  • Led a companywide rebrand encompassing the corporate office and ten branches located throughout the Midwest
  • Planned and oversaw several large-scale events and secured over $65,000 in sponsorship for the 2017 sales kick off meeting
  • Led and mentored two direct reports

Marketing Coordinator, Newton Medical Center, Newton, KS
April 2015 – September 2016

  • Assisted marketing manager with redesign and launch of new company website
  • Analyzed market trends to address business opportunities
  • Increased social media presence by 30% in one year
  • Implemented communication policies to ensure brand standards were being met
  • Created ads for local publications as well as press-ready artwork for print and promo items
Brand Management 90%
Adobe Suite 85%
Web and Social Media Management 80%
Email Marketing 75%

ADDITIONAL SKILLS
Graphic design, Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, WordPress, copywriting, proofreading, photography, videography, project management, AP style writing, Salesforce and HTML/CSS