Hi! I’m Shelby
I’m a marketing and communications leader known for transforming complex topics into accessible high-impact content that drives measurable growth, engagement and results.

I have over a decade of experience leading teams and building strategies to grow brands in the healthcare, financial services and insurance industries. I bring a unique blend of strong creative strategy and analytical rigor to evaluate performance, identify optimization opportunities and continuously drive growth and engagement.
Interested in working together?
“Shelby is the driving force behind all talent attraction marketing content and strategy. Her expertise has enabled our team to meet and exceed goals. She works autonomously and her work is invaluable to the execution and success of our strategy.”
— Director of Talent Attraction Regina Welsh, Amedisys
“I was always impressed with Shelby’s organization, her ability to actively listen to her clients, take complex projects and put them into actionable and successful marketing programs. The best thing about working with Shelby is that she had a positive attitude, was always willing to help even with projects outside of her scope.
— Director of Marketing Darren Hume, Ascension
“I can speak to Shelby’s work ethic, professionalism, eagerness to learn and her ability to be flexible in high demand situations. Her performance and go-getter attitude proved she would be a valuable addition to any company.”
— Director of Marketing Jamie Logan, Prime Capital